Goodbye two-day weekend, hello long, long weekend! That’s the travelling trend behind a new campaign launched by Central NSW Joint Organisation to welcome back visitors for a much overdue road-trip to the country.
‘Long, Long weekend’ highlights the new and unique attractions for couples and families taking a journey to Bathurst, Oberon, Cowra, Parkes, Forbes, Lachlan, Grenfell, Orange, Blayney and Cabonne.
“After months of lockdown, it will be an amazing experience to re-connect with the beauty of travel. We encourage everyone to take a few extra days to escape – skip the traffic, use untaken leave and treat yourself.” said Jenny Bennett, Executive Officer of Central NSW Joint Organisation.
“Feedback from visitors is that there is so much to see and do in Central NSW, that they wish they had come for longer, so this campaign encourages that. Come on a Thursday and stay until Monday and visit two to three different towns and villages.” added Jenny.
Central NSW is renowned for its idyllic scenery, historic towns, food and wine, outdoor adventures such as cycling, kayaking and hiking, and cultural delights at museums, galleries, boutique shops and art trails.
The campaign features new attractions the Mount Panorama Circuit Boardwalk in Bathurst, a 22-metre-long Goanna sculpture in Forbes at Sculpture Down the Lachlan, new multi-day cycling trips with Central West Tours, through to the Cowra Japanese Garden, Jenolan Caves in Oberon and the Parkes Elvis Festival (20-24 April 2022).
There’s the inspiring cool-climate Mayfield Garden (Oberon), swimming at Flat Rock natural pools (Bathurst), food and wine (Orange), fishing at the beautiful Lachlan River and history at POW Camp (Cowra), Utes in the Paddock outdoor art trail and swimming at Lake Cargelligo (Lachlan), astronomy at ‘The Dish’ Parkes Observatory (Parkes), birdwatching at new bird hides at Gum Swamp Wetland (Forbes), Iandra Castle and Weddin Mountains National Park (Grenfell), Molong historic village shops (Cabonne), and Millthorpe village wineries (Blayney).
For a long, long weekend accommodation includes farm-stays, luxury boutique hotels, B&Bs, glamping and camping through to motels and apartments.
The campaign features new videography by Geagle Productions with a series of visual journeys into the 10 Central NSW regions, digital marketing and public relations.
Go to www.visitcentralnsw.com.au Central NSW begins two hours’ drive West from Sydney and includes Oberon, Bathurst, Orange, Blayney, Cabonne, Lachlan, Cowra, Grenfell, Parkes and Forbes. #longlongweekendcentralnsw