In an extraordinary display of allure, Dubai set a new benchmark in the global tourism arena by welcoming a staggering 17.15 million international overnight visitors in 2023. This remarkable achievement not only represents a significant 19.4% year-on-year growth from the 14.36 million tourists in 2022 but also eclipses the emirate’s previous record of 16.73 million visitors in 2019. The latest figures, released by the Dubai Department of Economy and Tourism (DET), underscore Dubai’s relentless appeal and its strategic success in boosting its tourism landscape.
The city’s tourism sector’s performance has once again secured its position as the No.1 global destination, taking out the top spot for an unprecedented third consecutive year in the Tripadvisor Travellers’ Choice Awards 2024. This accolade is a testament to Dubai’s vibrant mix of luxury and accessibility, offering a rich array of hotels, restaurants, attractions, and cultural sites that pay tribute to the emirate’s heritage. Dubai’s capacity to cater to a broad range of travellers, coupled with its year-round calendar of events, has solidified its reputation as a favourite among global visitors.
Regional Contributions and Expanding Luxury Hotels
A detailed breakdown of tourist arrivals highlights Dubai’s attraction across various markets, with significant input from the GCC, MENA, Western Europe, South Asia, and other regions. The emirate’s hospitality sector is also on a growth spurt, with notable additions like Atlantis The Royal and the upcoming Mama Shelter Dubai, SIRO One Za’abeel, Jumeirah Marsa Al Arab, and The Lana, further boosting Dubai’s luxury hotel portfolio.
Issam Kazim, CEO of Dubai Corporation for Tourism and Commerce Marketing, expressed his pride in Dubai’s accomplishments, highlighting the city’s secure, accessible, and diverse offerings. Kazim’s vision for Dubai as the best city for visiting, living, and working is underpinned by a strategic plan to leverage the momentum of 2023’s success, aiming for growth across all tourism segments.
A Vision for the Future
The Dubai Department of Economy and Tourism (DET) is spearheading efforts to drive the emirate’s vision of becoming the world’s leading commercial centre, investment hub, and tourism destination. With initiatives aligned with the Dubai Economic Agenda, D33, DET is committed to doubling the emirate’s economy and boosting its global standing. Through promoting Dubai’s diversified economy and unique lifestyle, DET aims to attract global talent and offer an outstanding quality of life, making Dubai the prime choice for tourists from around the world.
For more insights and official reports on Dubai’s tourism industry, visit www.dubaitourism.gov.ae/en/research-and-insights.
As Dubai continues to evolve and expand its offerings, the city’s tourism sector is set for even greater achievements in the coming years, inviting travellers from across the globe to experience its unparalleled hospitality and vibrant culture.